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Sunday, July 15, 2012

Tips on Branding your Arcade Site with Mario and Sonic Games

By Jeremy David


Online flash games websites are still very popular. Millions of games are still played worldwide everyday even though there are many console and pc games out there. People like to play these when they are bored at work, at school and even at home because these games can be played anytime anywhere. The Mario and Sonic games niche is one of the most popular. Many of us grew up playing Mario and Sonic games and they tend to bring us memories of our childhood. Opening an arcade website and concentrating on Mario and Sonic games can be a challenging task but branding your site the right way will build a loyal player base that will keep on coming for more.

The following points can help anyone who wants to start a Mario or Sonic themed arcade site and build a brand:

Your Domain name: This is probably the most important one as this is the name people will remember and type in their address bar to come and visit your site over and over again. Your domain name should be fairly short, simple and easy to remember. It should also reflect the type of games that you are going to have on your site.

The uniqueness of your site: You should work on getting a site that is different from all of the others. Try to find a custom script or design so you don't look like all the others. This will attract more players to you as they will think of you as a authority in your niche.

A mascot: A mascot can give you an edge over your competition. You can create one that will grab the attention of your audience which will make them remember you even more. Your mascots can be featured in games and logos.

Keep your site updated: Updates and new content is what will keep your arcade site going. Try to add new games and content every other day so your members have a reason to return.

Involve your players: Forums and blogs are a great way to involve your members and build a community. This will make sure that your site will stay prominent within the flash games industry.

All of the methods mentioned above are only a few of the ways which will help you to brand your arcade. Take out your innovation and do things that haven't been done before. This should propel you to the top with your Mario and Sonic games site.




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